Services marketing : integrating customer focus across the firm / Valarie A Zeithaml... et al. .
By: Zeithaml, Valarie A.
Contributor(s): Bitner, Mary Jo | Gremler, Dwayne D | Pandit, Ajay.
Material type:
TextPublisher: New Delhi : Tata McGraw Hill Education , 2012Edition: 5th ed.Description: xxv,763p. : Illus.,figs.,exhibit,etc. ; 24cm.ISBN: 9780070700994.Subject(s): MARKETING-SERVICESDDC classification: 658.8
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
Central Library Library Annex (Ground Floor) | 658.8 ZEI/S (Browse shelf) | 1 | Available | 102792 | |
|
Books
|
Central Library Library Annex (Ground Floor) | 658.8 ZEI/S (Browse shelf) | 2 | Available | 102793 |
Browsing Central Library Shelves , Shelving location: Library Annex (Ground Floor) Close shelf browser
| 658.8 ZEI/S Services marketing : integrating customer focus across the firm / | 658.8 ZEI/S Services marketing : integrating customer focus across the firm / | 658.8 ZEI/S Services marketing : integrating customer focus across the firm / | 658.8 ZEI/S Services marketing : integrating customer focus across the firm / | 658.8 ZEI/S Services marketing : integrating customer focus across the firm / | 658.800285 MIL/M Marketing Data Science: | 658.800285 MIL/M Marketing Data Science: |
Includes index
102792 RS560.00
102793
There are no comments for this item.