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1.
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Profitable product management / John ward.
by Ward, John. Material type:  Text; Format:
print
regular print
; Audience:
General;
Publisher: London : Heinemann , 1984Availability: Items available for loan: Central Library
[Call number: 658.5 WAR/P]
(1).
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2.
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Product differintiation and non-price competition / by Norman J. Ireland.
by Ireland, Norman J. Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Oxford : Basil Blackwell , 1987Availability: Items available for loan: Central Library
[Call number: 658.816 IRE/P]
(2).
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3.
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Product management in India (with CD) / by Ramanuj Majumdar.
by Majumdar, Ramanuj. Edition: 3rd / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Prentice Hall of India , 2008Availability: Items available for loan: Central Library
[Call number: 658.5 MAJ/P]
(2).
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4.
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Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing / by Jean-Marc Lehu.
by Lehu, Jean-Marc. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: NewDelhi : Kogan Page , 2006Availability: Items available for loan: Central Library
[Call number: 658.56 LEH/B]
(3).
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5.
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Product management : text and cases / by Kaushik Mukerjee.
by Mukerjee, Kaushik. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : PHI Learning , 2009Availability: Items available for loan: Central Library
[Call number: 658.5 MUK/P]
(3).
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6.
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Branding unbound : the future of advertising, sales, and the brand experience in the wireless age / by Rick Mathieson.
by Mathieson, Rick. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Prentice Hall of India , 2007Availability: Items available for loan: Central Library
[Call number: 658.872 MAT/B]
(3).
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7.
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Product management in India (with CD) / by Ramanuj Majumdar.
by Majumdar, Ramanuj. Edition: 3rd / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : PHI Learning , 2010Availability: Items available for loan: Central Library
[Call number: 658.5 MAJ/P]
(3).
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8.
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New products management / Merle Crawford,Anthony Di Benedetto.
by Crawford, Merle | Benedetto, Anthony Di. Edition: 9th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Tata McGraw Hill Education , 2008Availability: Items available for loan: Central Library
[Call number: 658.575 CRA/N]
(3).
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9.
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Product management / Donald R. Lehmann,Russell S.Winer.
by Lehmann, Donald R | Winer, Russell S. Edition: 4th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Tata McGraw Hill Education , 2005Availability: Items available for loan: Central Library
[Call number: 658.56 LEH/P]
(2).
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10.
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Product management / C Anandan.
by Anandan, C. Edition: 2nd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Tata McGraw Hill Education , c2009 rep2011Availability: Items available for loan: Central Library
[Call number: 658.5 ANA/P]
(2).
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11.
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Product policy and brand management : text and cases / by A.K. Chitale and Ravi Gupta
by Chitale, A. K [author] | Gupta , Ravi [joint author]. Edition: 2nd ed.Material type: Text; Literary form:
Not fiction
; Audience:
General;
Publisher: New Delhi : PHI Learning , 2013Availability: Items available for loan: Central Library
[Call number: 658.5 CHI/P]
(2).
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12.
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Brand management: principles and practices / Kirti Dutta.
by Dutta, Kirti. Material type: Text; Format:
regular print
; Literary form: ; Audience:
General;
Publisher: New Delhi: Oxford University Press, 2012Availability: Items available for loan: Central Library
[Call number: 658.827 DUT/B]
(3).
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