Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


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1. Marketing research : measurement and method / Donald S. Tull and Del I. Hawkins.

by Tull, Donald S | Hawkins, Del I.

Edition: 4th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: London : Macmillan , 1990Availability: Items available for loan: Central Library [Call number: 658.83 TUL/M] (1).

2. Consumer behavior : bilding marketing strategy / by Del I Hawkins, David L. Mothersbaugh and amit Mookerjee.

by Hawkins, Del I | Mothersbaugh , David L | Mookerjee, amit.

Edition: 11th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2010Availability: Items available for loan: Central Library [Call number: 658.8342 HAW/C] (1).

3. Marketing research : measurement and method / Donald S. Tull,Del I. Hawkins.

by Tull, Donald S | Hawkins, Del I.

Edition: 6th ed. / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : PHI Learning , c1993 rep 2009Availability: Items available for loan: Central Library [Call number: 658.83 TUL/M] (3).

4. Consumer behavior : building marketing strategy / Del I. Hawkins,David L. Mothersbaugh,Amit mookherjee.

by Hawkins, Del I | Mothersbaugh, David L | Mookherjee, Amit.

Edition: 11th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2011Availability: Items available for loan: Central Library [Call number: 658.8342 HAW/C] (3).

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