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41.
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Marketing management / by Joel R. Evans and Barry Berman.
by Evans, Joel R | Berman, Barry. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Cengage Learning India , 2007Availability: Items available for loan: Central Library
[Call number: 658.8 EVA/M]
(2).
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42.
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Advertising and promotions : an IMC perspective / by Kruti Shah and Alan D`Souza.
by Shah, Kruti | D`Souza, Alan. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Tata McGraw Hill Education , 2010Availability: Items available for loan: Central Library
[Call number: 659.1 SHA/A]
(1). Items available for reference: Central Library
[Call number: 659.1 SHA/A]
(1). Checked out (1).
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43.
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Principles of marketing / by Philip Kotlar and Gary Armstrong.
by Kotlar, Philip | Armstrong, Gary. Edition: 12th ed. / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Delhi : Pearson education , 2008Availability: Items available for loan: Central Library
[Call number: 658 KOT/P]
(6).
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44.
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Marketing management : text and cases / by David Loudon, Robert stevens and Bruce wrenn.
by Loudon, David | Stevens, Robert | Wrenn, Bruce. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Atlantic Publishers , 2005Availability: Items available for loan: Central Library
[Call number: 658.8 LOU/M]
(3).
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45.
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Problems in marketing : applying key concepts and techniques / by Luiz Moutinho and Charles Chien.
by Moutinho, Luiz | Chien, Charles. Edition: 2nd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: London : Sage Publications , 2008Availability: Items available for loan: Central Library
[Call number: 658.8 MOU/P]
(1).
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46.
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Marketing management : concepts, cases, challenges and trends / by M. Govindarajan.
by Govindarajan, M. Edition: 2nd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : PHI Learning , 2007Availability: Items available for loan: Central Library
[Call number: 658.8 GOV/M]
(4).
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47.
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Marketing management / by Russell S. Winer.
by Winer, Russell S. Edition: 3rd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Delhi : Pearson Education Asia , 2008Availability: Items available for loan: Central Library
[Call number: 658.8 WIN/M]
(2).
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48.
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Everything you need to know about marketing / by Patrick Forsyth.
by Forsyth, Patrick. Edition: 2nd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: NewDelhi : Kogan Page , 2005Availability: Items available for loan: Central Library
[Call number: 658.8 FOR/E]
(2).
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49.
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A framework for marketing management / by Philip Kotler.
by Kotler, Philip. Edition: 3rd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Delhi : Pearson Education Asia , 2008Availability: Items available for loan: Central Library
[Call number: 658.8 KOT/F]
(3).
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50.
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Industrial marketing / by R.V Badi and N.V. Badi.
by Badi, R.V | Badi, N V. Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Delhi : Vrinda Publications , 2007Availability: Items available for loan: Central Library
[Call number: 658.804 BAD/I]
(5).
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51.
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Marketing management (Indian context) / by M.V. Kulkarni.
by Kulkarni, M.V. Edition: 10th ed. / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Pune : Everest Publishing House , 2010Availability: Items available for loan: Central Library
[Call number: 658.8 KUL/M]
(4).
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52.
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Marketing management / by Rajan Saxena.
by Saxena, Rajan. Edition: 4th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Tata McGraw Hill Education , 2009Availability: Items available for loan: Central Library
[Call number: 658.8 SAX/M]
(2).
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53.
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Marketing management : text and cases / by Rajiv Lal, John A. Quelch and V. Kasturi.
by Lal, Rajiv | Quelch , John A | Rajan, V Kasturi. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: NULL : Tata McGraw Hill Education , 2004Availability: Items available for loan: Central Library
[Call number: 658.8 LAL/M]
(2).
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54.
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Marketing management : a decision-making approach / Pingali Venugopal.
by Venugopal, Pingali. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Response Books , 2010Availability: Items available for loan: Central Library
[Call number: 658.8 VEN/M]
(6).
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55.
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Marketing management / Arun Kumar,N Meenakshi.
by Kumar, Arun | NMeenakshi, N. Edition: 2nd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Vikas Publishing House , 2011Availability: Items available for loan: Central Library
[Call number: 658.8 KUM/M]
(5).
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56.
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Case study solutions : marketing / H. Kaushal.
by Kaushal, H. Edition: 2nd rev ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: London : Macmillan , 2010Availability: Items available for loan: Central Library
[Call number: 658.80723 KAU/C]
(5).
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57.
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Marketing management : global perspective Indian context / V S Ramaswamy,S Namakumari.
by Ramaswamy, V S | Namakumari, S. Edition: 4th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: London : Macmillan , 2009Availability: Items available for loan: Central Library
[Call number: 658.8 RAM/M]
(2). Items available for reference: Central Library
[Call number: 658.8 RAM/M]
(1). Checked out (2).
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58.
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A text on marketing management / Debraj Datta,Mahua Datta.
by Datta, Debraj | Datta, Mahua. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Delhi : Vrinda Publications , 2011Availability: Items available for loan: Central Library
[Call number: 658.8 DAT/T]
(10).
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59.
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Brand management (an Indian perspective) / Kisholoy Roy.
by Roy, Kisholoy. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Delhi : Vrinda Publications , 2012Availability: Items available for loan: Central Library
[Call number: 658.827 ROY/B]
(5).
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60.
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The 30 day MBA in marketing : your fast track guide to business success / Colin Barrow.
by Barrow, Colin. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: NewDelhi : Kogan Page , 2011Availability: Items available for loan: Central Library
[Call number: 658.8 BAR/3]
(2).
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