Value creation : the definitive guide for business leaders / by Gautam Mahajan.
By: Mahajan, Gautam [author.].
Material type: TextPublisher: New Delhi: SAGE, 2016Description: xii, 239 (A-2) pages ; ill.; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9789351508977 :.Subject(s): STRATEGIC PLANNING | CUSTOMER RELATIONSDDC classification: 658.4012Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books | Central Library Library Annex (Ground Floor) | 658.4012 MAH/V (Browse shelf) | 1 | Available | 3524 | 113293 | |
Books | Central Library Library Annex (Ground Floor) | 658.4012 MAH/V (Browse shelf) | 2 | Available | 3524 | 113294 |
Browsing Central Library Shelves , Shelving location: Library Annex (Ground Floor) Close shelf browser
No cover image available | ||||||||
658.4012 LAK/S Strategic management and operations research / | 658.4012 LAK/S Strategic management and operations research / | 658.4012 LYN/C Corporate strategy (with CD) / | 658.4012 MAH/V Value creation : | 658.4012 MAH/V Value creation : | 658.4012 MCC/B Business policy and strategy : concepts and readings / | 658.4012 MIN/B Business bevaviour & management / |
Includes index.
Foreword -- Preface -- Why is value creation important for ceos? -- 2. ceos as value creators for business/customers -- How ceos can use value creation for customers -- Ceos can see how their values (and their company's values) creates customer value -- Business transformation ideas for ceos to create value -- How ceos can and why they should create value for employees? -- How and why cxos like cfo/marketing/ hr create value -- Value creation and customer service/loyalty tips for ceos -- How ceos can use value creation to enhance pricing -- Ceos learn from value creation and education -- Conclusion: how ceos drive their companies to become leaders through value creation and -- Increase profits through customer value -- Appendix i: articles i like -- Appendix ii: short guide to customer value creation definitions from the book -- Index.
There are no comments for this item.