Marketing research : an applied orientation / Naresh K Malhotra and Styabhusan Das.
By: Malhotra, Naresh K.
Contributor(s): Das, Satyabhusan.
Material type:
TextPublisher: Delhi : Pearson Education Asia , 2010Edition: 6th ed.Description: xxviii,948p. : Illus.,figs.,tables,etc. ; 25cm.ISBN: 9788131731819.Subject(s): MARKET RESEARCHDDC classification: 658.83
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Central Library Library Annex (Ground Floor) | 658.83 MAL/M (Browse shelf) | 1 | Available | 102741 | |
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Central Library General Stacks | 658.83 MAL/M (Browse shelf) | 2 | Available | 102742 | |
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Central Library General Stacks | 658.83 MAL/M (Browse shelf) | 3 | Available | 102743 |
Includes index
102741 RS650.00
102742
102743
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