Central Library , Vidyasagar University

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Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Malhotra, Naresh K.

Marketing research : an applied orientation / Naresh K Malhotra and Styabhusan Das. - 6th ed / . - Delhi : Pearson Education Asia , 2010. - xxviii,948p. : Illus.,figs.,tables,etc. ; 25cm .

Includes index

9788131731819 RS650.00

MARKET RESEARCH

658.83 / MAL/M

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