Globalisation and the middle classes in India: the social and cultural impact of neoliberal reforms/ Ruchira Ganguly-Scrase and Timothy J. Scrase.
By: Ganguly-Scrase, Ruchira [author].
Contributor(s): Scrase, Timothy J [joint author].
Material type:
Item type | Current location | Call number | Status | Date due | Barcode |
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Central Library Library Annex (Ground Floor) | 305.550954 GAN/G (Browse shelf) | Available | 99694 |
Includes bibliographical references (p. [179]-190) and index.
Globalisation, structural adjustment and the middle classes in India -- Victims of consumerism : consumption and household survival -- Gender, empowerment and liberalisation -- Discourses of global efficiency and the dynamics of new workplace culture -- Culture of power : the hegemony of English in a globalising India -- Globalised media : television and its impact on middle-class morals, culture and identity -- Conclusion : Indian middle-class lives in the era of neoliberal globalisation.
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