000 -LEADER |
fixed length control field |
00789cam a2200289ua 4500 |
005 - DATE & TIME |
control field |
20171214164845.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
100222s2009 a g b000 u eng u |
020 ## - ISBN |
International Standard Book Number |
9788131723173 |
Price |
RS525.00 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
Central Library |
041 1# - Language |
Language |
|
-- |
NULL |
082 14 - DDC NUMBER |
Classification number |
658.83 |
Book Number |
MAL/M |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Malhotra, Naresh K.. |
245 10 - TITLE STATEMENT |
Title |
Marketing research an applied orientation / |
STMT |
by Naresh K. Malhotra and Satyabhusan Dash. |
250 ## - EDITION STATEMENT |
Edition statement |
5th ed / |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New Jersey : |
Name of publisher, distributor, etc |
Prentice Hall , |
Date of publication, distribution, etc |
2009. |
300 ## - PHYSICAL DESCRIPTION |
Pages |
859p. : |
Other Details |
figures ; |
Dimension |
26cm . |
653 #0 - Subject |
Subject |
MARKETING RESEARCH |
700 1# - Added Entry Personal Name |
Added Entry Personal Name |
Dash , Satyabhusan . |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
250 ## - EDITION STATEMENT |
-- |
. |
365 ## - |
-- |
RS525.00 |
504 ## - |
-- |
Includes index |
541 ## - |
-- |
78150 |
-- |
RS525.00 |
541 ## - |
-- |
78151 |
541 ## - |
-- |
78943 |
541 ## - |
-- |
78944 |