| 000 | 00952nam a22003134a 4500 | ||
|---|---|---|---|
| 999 |
_c60932 _d60932 |
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| 003 | IN-MiVU | ||
| 005 | 20240822141621.0 | ||
| 007 | ta | ||
| 008 | 121207s2014 ii grb 001 0 eng | ||
| 010 | _a 2012046786 | ||
| 020 |
_a9789332584327: _cRs.890.00 _q(Pbk) |
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| 040 |
_aMAIN _beng _cIN-MiVU |
||
| 042 | _apcc | ||
| 082 | 0 | 4 |
_221st _a658.84 _bKEE/G |
| 100 | 1 |
_aKeegan, Warren J. _eauthor |
|
| 245 | 1 | 0 |
_aGlobal marketing management / _cWarren J. Keegan with Elyse Arnow Brill and gautam Dutta |
| 250 | _a8th ed. | ||
| 260 | 3 |
_aBoston : _bPearson, _c2014 |
|
| 300 |
_axxii, 476p.: _c27 cm |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aEXPORT MARKETING _xMANAGEMENT |
|
| 650 | 0 |
_aGLOBAL MARKETING _xMANAGEMENT |
|
| 700 | 1 | _aBrill, Elyse Arnow. | |
| 700 | 1 |
_aDutta, Gautam _ejoint author |
|
| 942 |
_2ddc _cBK |
||