000 | 00845cam a2200289ua 4500 | ||
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001 | 48089 | ||
005 | 20171214165845.0 | ||
007 | ta | ||
008 | 130719s2012 a g b000 u eng u | ||
020 |
_a9780070700994 _cRS560.00 |
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040 | _aMAIN | ||
041 | 1 |
_aeng _hNULL |
|
082 | 1 | 4 |
_a658.8 _bZEI/S |
100 | 1 | _aZeithaml, Valarie A.. | |
245 | 1 | 0 |
_aServices marketing : integrating customer focus across the firm / _cValarie A Zeithaml... et al. . |
250 |
_a5th ed / _b. |
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260 |
_aNew Delhi : _bTata McGraw Hill Education , _c2012. |
||
300 |
_axxv,763p. : _bIllus.,figs.,exhibit,etc. ; _c24cm. . |
||
365 | _aRS560.00 | ||
504 | _aIncludes index | ||
653 | 0 | _aMARKETING-SERVICES | |
700 | 1 | _aBitner, Mary Jo . | |
700 | 1 | _aGremler, Dwayne D . | |
700 | 1 | _aPandit, Ajay . | |
942 | _cBK | ||
999 |
_c47764 _d47764 |