000 00792cam a2200277ua 4500
001 48025
005 20171214165843.0
007 ta
008 130715s2011 a g b000 u eng u
020 _cRS395.00 (pbk)
040 _aMAIN
041 1 _aeng
_hNULL
082 1 4 _a658.827
_bHAL/D
100 1 _aHalve, Anand.
245 1 0 _aDarwin`s brands : adapting for success /
_cAnand Halve.
250 _a /
_b.
260 _aLondon :
_bSage Publications ,
_c2011.
300 _axvii, 168p. :
_bfigure ;
_c24cm
_eAccess to online course materials .
365 _aRS395.00
653 0 _aBRAND NAME PRODUCTS-INDIA
653 0 _aBRANDING (MARKETING)-INDIA
653 0 _aCONSUMER`S PREFERENCES-INDIA
653 0 _aINDIA-ECONOMIC CONDITION-1991
942 _cBK
999 _c47700
_d47700