000 | 00791cam a2200277ua 4500 | ||
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001 | 39611 | ||
005 | 20171214165322.0 | ||
007 | ta | ||
008 | 110127s2005 De a g b000 u eng u | ||
020 |
_a9780195682151 _cRS465.00 |
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040 | _aMAIN | ||
041 | 1 |
_aeng _hNULL |
|
044 | _aDe | ||
082 | 1 | 4 |
_a658.8 _bLEE/G |
100 | 1 | _aLee, Kiefer. | |
245 | 0 | 0 |
_aGlobal marketing management : changes, challenges and new strategies / _cby Kiefer Lee and Steve Carter. |
250 |
_a / _b. |
||
260 |
_aNew Delhi : _bOxford University Press , _c2005. |
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300 |
_axxxi,582p. : _bills.figs,pictures ; _c24cm . |
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365 | _aRS465.00 | ||
504 | _aIncludes index and glossary | ||
653 | 0 | _aMANAGEMENT-MARKETING | |
700 | 1 | _aCarter , Steve . | |
942 | _cBK | ||
999 |
_c39288 _d39288 |