Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


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1. Public relations for your business / Frank Jefkins.

by Jefkins, Frank.

Material type: Text Text; Format: print regular print ; Audience: General; Publisher: London : Mercury Book , 1987Availability: Items available for loan: Central Library [Call number: 659.2 JEF/P] (1).

2. The practice of public relations / Fraser P. Seitel.

by Seitel, Fraser P.

Edition: 7th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: London : Prentice Hall International , 1998Availability: Items available for loan: Central Library [Call number: 659.2 SEI/P] (1).

3. Getting started in communication : a practical guide for activists and organisations / Michal Norton and Purba Dutt.

by Norton, Michael | Dutt, Purba.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Sage Publications India , 2003Availability: Items available for loan: Central Library [Call number: 302.2 NOR/G] (1).

4. Public relations : strategies and tactics / by Dennis L. Wilcox and Glen T. Cameron.

by Wilcox, Dennis L | Cameron, Glen T.

Edition: 9th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: Delhi : Pearson Education Asia , 2009Availability: Items available for loan: Central Library [Call number: 659.2 WIL/P] (1). Items available for reference: Central Library [Call number: 659.2 WIL/P] (1).

5. Media relations : issues and strategies / by Jane Johnston.

by Johnston, Jane.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New South Wales : Allen and Unwin , 2008Availability: Items available for loan: Central Library [Call number: 302.23 JOH/M] (2).

6. Corporate reputation, the brand and the bottom line : powerful proven communication strategies for maximizing value / by Roger Haywood.

by Haywood, Roger.

Edition: 3rd ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: London : Kogan Page , 2006Availability: Items available for loan: Central Library [Call number: 659.2 HAY/C] (2).

7. The Practice of advertising / edited by Adrian R Mackay.

by Mackay, Adrian R.

Edition: 5th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Elsevier , 2007Availability: Items available for reference: Central Library [Call number: 659.1 MAC/P] (1).

8. Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value / by Roger Haywood.

by Haywood, Roger.

Edition: 3rd ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: NewDelhi : Kogan Page , 2003Availability: Items available for loan: Central Library [Call number: 659.2 HAY/C] (1).

9. Public relations : principles and practices / by Iqbal S Sachdeva.

by Sachdeva, Iqbal S.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Oxford University Press , 2009Availability: Items available for loan: Central Library [Call number: 659.2 SAC/P] (2).

10. Public relations: an emerging specialised profession: text and case studies / by Diwakar Sharma.

by Sharma, Diwakar.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Deep and Deep Publications , 2004Availability: Items available for loan: Central Library [Call number: 659.2 SHA/P] (3).

11. Handbook of public relations in India : a standard guide for teachers, students and public relations personnel / by D.S. Mehta.

by Mehta, D S.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: Kolkata : Allied Publishers , 1980Availability: Items available for loan: Central Library [Call number: 659.20954 MEH/H] (2).

12. Public relations : theory and practice / by Jane Johnston.

by Johnston, Jane.

Edition: 3rd ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: Australia : Allen and Unwin , 2010Availability: Items available for loan: Central Library [Call number: 659.2 JOH/P] (1).

13. International communications strategy : developments in cross-cultural communications, PR and social media / by Silvia Cambie and Yang-May Ooi.

by Cambie, Silvia | Ooi, Yang-May.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Kogan Page , 2009Availability: Items available for loan: Central Library [Call number: 659.2 CAM/I] (1). Items available for reference: Central Library [Call number: 659.2 CAM/I] (1).

14. Public relations : an emerging specialised profession / by Diwakar Sharma and Nirmal Bhatnagar.

by Sharma, Diwakar | Bhatnagar, Nirmal.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Deep and Deep Publications , 2004Availability: Items available for loan: Central Library [Call number: 659.2 SHA/P] (1).

15. Bigyapan, janasanjoger sahajpath / by Santanu Bandapadhyay.

by Santanu, Bandapadhyay.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: Kalkota : Suhrid Book Stall , 1418BAvailability: Items available for loan: Central Library [Call number: 659 BAN/B.2] (4). Items available for reference: Central Library [Call number: 659 BAN/B.2] (1).

16. Introducing public relations : theory and prctice / by Keith Butterick .

by Butterick, Keith [author].

Material type: Text Text; Literary form: Not fiction ; Audience: General; Publisher: New Delhi : : Sage Publications , , 2011Availability: Items available for loan: Central Library [Call number: 659.2 BUT/I] (2).

17. Marketing today's academic library: a bold new approach to communicating with students / Brian Mathews.

by Mathews, Brian.

Material type: Text Text; Literary form: Not fiction ; Audience: General; Publisher: New Delhi: Ess Ess Publications, 2010Availability: Items available for reference: Central Library [Call number: 021.7 MAT/M] (1).

18. Creating the Customer driven library: building on the bookstore model / Jeannette Woodward.

by Woodward, Jeannette.

Material type: Text Text; Literary form: Not fiction ; Audience: General; Publisher: New Delhi: Ess Ess Publications, 2009Availability: Items available for reference: Central Library [Call number: 021.7 WOO/C] (1).

19. A strategic nature: Public relations and the politics of American environmentalism / by Melissa Aronczyk and Maria I. Espinoza. [electronic resource]

by Aronczyk, M. (Melissa) [author] | Espinoza, M. I., (Maria I.) [author].

Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: General; Publisher: New York : Oxford University Press, 2021Online access: https://academic.oup.com/book/39011 Click here Availability: Items available for loan: Central Library [Call number: 363.700973 STR/K] (1).

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