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Marketing : a managerial introduction / J.C. Gandhi.
by Gandhi, J.C. Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Tata McGraw-Hill Publishing , 1985 (rep.1995)Availability: Items available for loan: Central Library
[Call number: 658.8 GAN/M]
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2.
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Organising rural businees : policy planning and management / Rajagopal.
by Rajagopal. Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Sage Publications India , 1995Availability: Items available for loan: Central Library
[Call number: 658.0220954 RAJ/O]
(1).
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3.
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Rural marketing in India / Kuchi Sayulu.
by Sayulu, Kuchi. Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Anmol Publications , 1994Availability: Items available for loan: Central Library
[Call number: 658.800954 SAY/R]
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4.
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Marketing manaqement of co-operative sector in India / P.K. Jain.
by Jain, P.K. Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Kanishka Publishers , 1992Availability: Items available for loan: Central Library
[Call number: 658.80954 JAI/M]
(1).
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5.
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Marketing management : strategies and progress / Joseph P. Guiltinan, Gordon W. Paul and Thomas J. Madden.
by Guiltinan, Joseph P | Paul, Gordon W | Madden, Thomas J. Edition: 6th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Boston : McGraw-Hill , 1997Availability: Items available for loan: Central Library
[Call number: 658.8 GUI/M]
(1).
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6.
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Marketing management / Michael R. Czinkota and Masaaki Kotabe.
by Czinkota, Michael R | Kotabe, Masaaki. Edition: 2nd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Australia : Thomson South-Western , 2002Availability: Items available for loan: Central Library
[Call number: 658.8 CZI/M]
(6). Items available for reference: Central Library
[Call number: 658.8 CZI/M]
(1).
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7.
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Marketing management : text & cases / Rajagopal.
by Rajagopal. Material type: Text; Format:
print
; Audience:
General;
Publisher: New Delhi : Vikas Publishing House , 2000Availability: Items available for loan: Central Library
[Call number: 658.8 RAJ/M]
(4). Items available for reference: Central Library
[Call number: 658.8 RAJ/M]
(1).
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8.
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Marketing management : a strategic decission- making approach / Harper W. Boyd ... et al .
by Boyd, Harper W | Walker, Orville C | Mullings, John | Larreche, Jean-Claude. Edition: 4th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Boston : McGraw-Hill , 2002Availability: Items available for loan: Central Library
[Call number: 658.8 BOY/M]
(1).
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9.
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Marketing management / M N Mishra.
by Mishra, M N. Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Jaipur : R B S A Publishers , 1998Availability: Items available for loan: Central Library
[Call number: 658.8 MIS/M]
(1).
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10.
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New marketing strategies : evolving flexible processes to fit market circumstance / Ian Chaston.
by Chaston, Ian. Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New delhi : Response Books , 2000Availability: Items available for loan: Central Library
[Call number: 658.8 CHA/N]
(1).
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11.
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Marketing management / by Philip Kotler.
by Kotler, Philip. Edition: 11th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Prentice Hall of India , 2004Availability: Items available for loan: Central Library
[Call number: 658.8 KOT/M]
(7). Items available for reference: Central Library
[Call number: 658.8 KOT/M]
(2). Checked out (2).
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12.
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Modern marketing : principles and practice / R.S.N. Pillai.
by Pillai, R.S.N | Bagavathi. Edition: 3rd rev. ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Sultan Chand , 2004Availability: Items available for loan: Central Library
[Call number: 658.8 PIL/M]
(4).
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13.
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Marketing : a strategic orientation / S.K.Grover.
by Grover, S K. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : S Chand , 2003Availability: Items available for loan: Central Library
[Call number: 658.8 GRO/M]
(2). Items available for reference: Central Library
[Call number: 658.8 GRO/M]
(1).
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14.
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Marketing management : cases and concepts / by Nikhilesh Dholakia... et al. .
by Dholakia, Nikhilesh | Khurana, Rakesh | Bhandari , Labdhi | Jain, Abhinandan K. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Macmillan India , 2010Availability: Items available for loan: Central Library
[Call number: 658.8 DHO/M]
(7).
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15.
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Marketing management : text and cases / S Jayachandran.
by Jayachandran, S. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Excel Books , 2004Availability: Items available for loan: Central Library
[Call number: 658.8 JAY/M]
(1). Items available for reference: Central Library
[Call number: 658.8 JAY/M]
(1).
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16.
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Brand positioning : strategies for competitive advantage / Subroto Sengupta.
by Sengupta, Subroto. Edition: 2nd ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Tata McGraw-Hill Publishing , 2007Availability: Items available for loan: Central Library
[Call number: 658.827 SEN/B]
(9). Items available for reference: Central Library
[Call number: 658.827 SEN/B]
(1).
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17.
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Marketing management : a South Asian perspective / Philip Kotler... et al .
by Kotler, Philip. Edition: / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Delhi : Pearson education , 2007Availability: Items available for loan: Central Library
[Call number: 658.80954 KOT/M]
(5). Items available for reference: Central Library
[Call number: 658.80954 KOT/M]
(2).
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18.
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Marketing / Michael J Etzel... et al .
by Etzel, Michael J. Edition: 13th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Tata McGraw-Hill Publishing , 2007Availability: Items available for loan: Central Library
[Call number: 658.8 ETZ/M]
(4). Items available for reference: Central Library
[Call number: 658.8 ETZ/M]
(2).
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19.
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Marketing management / Philip Kotler and Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane | Keller, Kevin Lane. Edition: 12th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: New Delhi : Prentice Hall of India , 2007Availability: Items available for loan: Central Library
[Call number: 658.8 KOT/M]
(1). Items available for reference: Central Library
[Call number: 658.8 KOT/M]
(4).
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20.
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Global marketing management / Warren J Keegan.
by Keegan, Warren J. Edition: 7th ed / .Material type: Text; Format:
print
regular print
; Audience:
General;
Publisher: Delhi : Dorling kindersley (India) , 2007Availability: Items available for loan: Central Library
[Call number: 658.8 KEE/G]
(7).
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