Central Library , Vidyasagar University

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Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


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1.
Brand royalty : how the world`s top 100 brands thrive & survive / by Matt Haig.

by Haig, Matt.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: London : Kogan Page , 2005Availability: Items available for loan: Central Library [Call number: 658.827 HAI/B] (7).

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2.
Strategic brand management: building,measuring and managing brand equity / By Kelvin Lane Keller, Ambi M. G. Parameswaran and Isaac Jacob.

by Keller, Kevin Lane | Parameswaran, Ambi M. G [joint author] | Jacob, Isaac [joint author].

Edition: 4th ed.Material type: Text Text; Format: regular print ; Nature of contents: Publisher: Chennai: Pearson Education Asia, 2017Availability: Items available for loan: Central Library [Call number: 658.827 KEL/S] (3).

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3.
Brand management: principles and practices / Kirti Dutta.

by Dutta, Kirti.

Material type: Text Text; Format: regular print ; Literary form: ; Audience: General; Publisher: New Delhi: Oxford University Press, 2012Availability: Items available for loan: Central Library [Call number: 658.827 DUT/B] (3).

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