Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


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1. Services marketing : integrating customer focus across the firm / by Valarie A. Zeithaml... et al. .

by Zeithaml, Valarie A.

Edition: 4th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2009Availability: Items available for loan: Central Library [Call number: 658.8 ZEI/S] (11).

2. Crafting and executing strategy : the quest for competitive advantage concepts and cases / Arthur A.Thompson... et al .

by Thompson, Arthur A | Strickland, A J | Gamble, Jojn E | Jain , Arun K.

Edition: 16th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: NULL : Tata McGraw Hill Education , 2008Availability: Items available for loan: Central Library [Call number: 658.4 THO/C] (4).

3. Quantitative techniques in management / by N.D. Vohra.

by Vohra, N.D.

Edition: 4th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2010Availability: Items available for loan: Central Library [Call number: 658.4033 VOH/Q] (2). Items available for reference: Central Library [Call number: 658.4033 VOH/Q] (1).

4. Investment analysis and portfolio management / by Prasanna Chandra.

by Chandra, Prasanna.

Edition: 3rd ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2008Availability: Items available for loan: Central Library [Call number: 332.6 CHA/I] (1). Checked out (1).

5. Advertising and promotions : an IMC perspective / by Kruti Shah and Alan D`Souza.

by Shah, Kruti | D`Souza, Alan.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2010Availability: Items available for loan: Central Library [Call number: 659.1 SHA/A] (1). Items available for reference: Central Library [Call number: 659.1 SHA/A] (1).
Checked out (1).

6. Theory and problems in production and operations management / by S.N. Chary.

by Chary, S.N.

Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 1995Availability: Items available for loan: Central Library [Call number: 658.5 CHA/T] (2).

7. Sales and distribution management : text and cases / by Krishna K. Havaldar and Vasant M Cavale.

by Havaldar, Krishna K | Cavale, Vasant M.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2007Availability: Items available for loan: Central Library [Call number: 658.81 HAV/S] (4).

8. Effective business communication / by Herta A. Murphy, Herbert W. Hildebrandt and Jane P. Thomas.

by Murphy, Herta A | Hildebrandt, Herbert W | Thomas, Jane P.

Edition: 7th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 1997Availability: Items available for loan: Central Library [Call number: 658.45 MUR/E] (2).

9. Managerial economics / by G S Gupta.

by Gupta, G S.

Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 1990Availability: Items available for loan: Central Library [Call number: 338.5024658 GUP/M] (1).

10. Managerial economics / by G S Gupta.

by Gupta, G S.

Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 1990Availability: Items available for loan: Central Library [Call number: 338.5024658 GUP/M] (1). Items available for reference: Central Library [Call number: 338.5024658 GUP/M] (1).

11. Statistical methods / by N. G. Das.

by Das, N. G.

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2009Availability: Items available for loan: Central Library [Call number: 519.5 DAS/S] (3). Checked out (1).

12. Indian financial system / by M Y Khan.

by Khan, M Y.

Edition: 6th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2009Availability: Items available for loan: Central Library [Call number: 658.150954 KHA/I] (3). Items available for reference: Central Library [Call number: 658.150954 KHA/I] (1).

13. Management: a global and entrepreneurial perspective / by Heinz Weihrich, Mark V Cannice and Harold Koontz.

by Weihrich, Heinz | Cannice, Mark V | Koontz, Harold.

Edition: 12th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: NULL : Tata McGraw Hill Education , 2008Availability: Items available for loan: Central Library [Call number: 658 WEI/M] (2).

14. VLSI technology / edited by S M Sze.

by Sze, S M.

Edition: 2nd ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2003Availability: Items available for loan: Central Library [Call number: 621.395 SZE/V] (9). Items available for reference: Central Library [Call number: 621.395 SZE/V] (1).
Checked out (1).

15. Ganong`s review of medical physiology / by Kim E. Barrett... et al. .

by Barrett, Kim E | Boitano, Scott | Barman, Susan M | Brooks, Heddwen L.

Edition: 23 rd ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2010Availability: Items available for loan: Central Library [Call number: 612 BAR/G] (2). Items available for reference: Central Library [Call number: 612 BAR/G] (1).

16. International marketing / by Philip R. Cateora, John L. Graham and Prashant Salwan.

by Cateora, Philip R | Graham, John L | Salwan, Prashant.

Edition: 13th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2010Availability: Items available for loan: Central Library [Call number: 382 CAT/I] (7).

17. Marketing research / by G C Beri.

by Beri, G C.

Edition: 4th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: NULL : Tata McGraw Hill Education , 2009Availability: Items available for loan: Central Library [Call number: 658.83 BER/M] (4).

18. Retailing management / by Michael Levy, Barton A. Weitz and Ajay Pandit.

by Levy, Michael | Weitz, Barton A | Pandit, Ajay.

Edition: 6th ed / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2008Availability: Items available for loan: Central Library [Call number: 658.87 LEV/R] (3).

19. Financial Institutions And Markets : structure, growth and innovations / by L M Bhole and Jitendra Mahakud.

by Bhole, L M [author] | Mahakud, Jitendra [joint author].

Edition: 5th ed.Material type: Text Text; Literary form: Not fiction ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2009Availability: Items available for loan: Central Library [Call number: 332.1076 BHO/F] (9). Items available for reference: Central Library [Call number: 332.1076 BHO/F] (1).

20. Financial accounting / by Amitabha Mukherjee and Mohammed Hanif.

by Mukherjee, Amitabha [Mukherjee, Amitabha.] | Hanif, Mohammed | .

Edition: / .Material type: Text Text; Format: print regular print ; Audience: General; Publisher: New Delhi : Tata McGraw Hill Education , 2010Availability: Items available for loan: Central Library [Call number: 657.48 MUK/F] (3).

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