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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


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Advertising:planning and implementation / Sangeeta Sharma and Raghuvir Singh.

By: Sharma,Sangeeta.
Contributor(s): Singh, Raghuvir [joint author].
Material type: TextTextPublisher: Delhi: PHI Learning, 2006 [ reprinted 2013 ]Description: xviii, 478 p.: ill.; 24 x 18 cm.ISBN: 9788120329737.Subject(s): ADVERTISING - PLANNING AND CONTROLDDC classification: 659.111
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