Cherunilam, Francis. Business policy and strategic management : text and cases / by Francis Cherunilam. - 3rd rev ed / . - Mumbai : Himalaya Publishing House , 1999. - 341p. : ills.,figs ; 24cm . NULL ISBN: 9789350242216 RS260.00 Subjects--Index Terms: PLANNING AND POLICY MAKING Dewey Class. No.: 658.4012 / CHE/B