TY - BOOK AU - Keegan,Warren J. AU - Brill,Elyse Arnow AU - Dutta,Gautam TI - Global marketing management SN - 9789332584327: U1 - 658.84 21st PY - 2014/// CY - Boston PB - Pearson KW - EXPORT MARKETING KW - MANAGEMENT KW - GLOBAL MARKETING N1 - Includes bibliographical references and indexes ER -