TY  - BOOK
AU  - Pilditch,James
TI  - Winning ways : how winning companies create the products we all want to buy / 
SN  - 0063183919
U1  - 658.8 
PY  - 1987///
CY  - London : 
PB  - Harper and Row , 
KW  - MARKETING
N1  - NULL
ER  -