Halve, Anand. <br/><br/>
Darwin`s brands : adapting for success /  
Anand Halve. 
 - /   . 
 - London :   Sage Publications ,   2011. 
 - xvii, 168p. :   figure ;   24cm  Access to online course materials .  
<br/><br/><label>ISBN: </label> RS395.00 (pbk) 
<br/><br/><label>Subjects--Index Terms: </label>BRAND NAME PRODUCTS-INDIA BRANDING (MARKETING)-INDIA CONSUMER`S PREFERENCES-INDIA INDIA-ECONOMIC CONDITION-1991 
<br/><br/><label>Dewey Class. No.: </label>658.827  / HAL/D