Nair, Suja R. <br/><br/>
Consumer behaviour (text and cases) /  
Suja R Nair. 
 - /   . 
 - Mumbai :   Himalaya Publishing House ,   1999. 
 - 319p. :   Ills., figs., tables etc. ;   21cm .  
<br/><br/>Includes bibliography 
<br/><br/><label>ISBN: </label>9789350970836  RS225.00 
<br/><br/><label>Subjects--Index Terms: </label>CONSUMER BEHAVIOR CONSUMER PSYCHOLOGY 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / NAI/C