TY - BOOK AU - Green,Paul E. AU - Tull ,Donald S . AU - Albaum,Gerald . TI - Research for marketing decisions / SN - 9788120307575 U1 - 658.15072 PY - 2009/// CY - New Delhi : PB - PHI Learning , KW - DECISION MAKING-FINANCE;MANAGEMENT- DECISION MAKING N1 - Includes index ER -