Rajagopal, . Organising rural businees : policy planning and management / Rajagopal. - New Delhi : Sage Publications India , 1995. - 184p. : figs.,tables. ; 22cm . NULL ISBN: 8170364299 Rs. 245.00 Subjects--Index Terms: MARKETING-MANAGEMENT-INDIA Dewey Class. No.: 658.0220954 / RAJ/O