Nargundkar, Rajendra. <br/><br/>
Services marketing : text & cases /  
by Rajendra Nargundkar. 
 - 2nd ed /   . 
 - New Delhi :   Tata McGraw-Hill Publishing ,   2004. 
 - 451p. :   figures ;   25cm  1 CD .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>9780070616318  RS395.00 
<br/><br/><label>Subjects--Index Terms: </label>SERVICES MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.8  / NAR/S