Malhotra, R K. <br/><br/>
Marketing management /  
edited by R K Malhotra and Nachhattar Singh. 
 - /   . 
 - New Delhi :   Anmol Publications ,   2003. 
 - 515p. :   Tables ;   22cm. .  
<br/><br/><label>ISBN: </label>9788174883988  RS1,000.00 
<br/><br/><label>Subjects--Index Terms: </label>MARKETING MANAGEMENT 
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAL/M