TY  - BOOK
AU  - Churchill,Gilbert A  .
TI  - marketing research : methodological foundations / 
SN  - 4833701340
U1  - 658.83 
PY  - 1983///
CY  - Chicago : 
PB  - The Dryden Press , 
KW  - MARKET RESEARCH
N1  - Includes index
ER  -