TY  - BOOK
AU  - Bhatia,Tej K.
TI  - Advertising and marketing in rural India: language, culture, and communication / 
SN  - 9780230633896
U1  - 659.1 
PY  - 2007///
CY  - New Delhi : 
PB  - Macmillan India , 
KW  - ADVERTISING
N1  - Includes bibliographical references and index
ER  -