Green, Paul E. <br/><br/>
Research for marketing decisions /  
Paul E Green,Donald S Tull and Gerald Albaum. 
 - 5th ed /   . 
 - New Delhi :   Prentice Hall of India ,   2005. 
 - xii,784p. :   ills.,charts.,tables ;   22cm .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label> Rs. 325.00 (Pb) 
<br/><br/><label>Subjects--Index Terms: </label>DECISION MAKING FINANCE ; MANAGEMENT-DECISION MAKING  
<br/><br/><label>Dewey Class. No.: </label>658.15072  / GRE/R