Coughlan, Anne T.

Marketing channels / by Anne T. Coughlan,Erin Anderson, Louis W. Stern, Adel I. El-Ansary. - 6th ed / . - New Delhi : Prentice Hall of India , 2006. - xviii, 590p. : illus.,figs.,table ; 2cm .

Includes Subject index

8120320697 Rs. 225.00

MARKETING CHANNELS

658.84 / COU/M