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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


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Brands and branding / by Stephen Brown

By: Brown , Stephen [author].
Material type: ArticleArticlePublisher: New Delhi : Sage Publications, 2016Description: xi , 282p. : 25cm.ISBN: 9781473919525.Subject(s): MANAGEMENT | BRAND MANAGEMENTDDC classification: 658.827
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Item type Current location Call number Copy number Status Date due Barcode
Books Books Central Library
Library Annex (Ground Floor)
658.827 BRO/B (Browse shelf) 1 Available 117360
Books Books Central Library
Library Annex (Ground Floor)
658.827 BRO/B (Browse shelf) 2 Available 117361
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658.812 MAH/C Customer value investment : 658.812 MAH/T Total customer value management : 658.827 BRO/B Brands and branding / 658.827 BRO/B Brands and branding / 658.827 DUT/B Brand management: 658.827 DUT/B Brand management: 658.827 DUT/B Brand management:

includes bibliographical references and index.

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