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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


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Principles of advertising : a global perspective / by Monle Lee and Carla Johnson.

By: Lee, Monle.
Contributor(s): Johnson, Carla.
Material type: TextTextPublisher: New Delhi : Viva Books , 2007Edition: 2nd ed.Description: 410p. : figures ; 22cm.ISBN: 8130904748.Subject(s): ADVERTISINGDDC classification: 639.1
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Item type Current location Call number Copy number Status Date due Barcode
Books Books Central Library
General Stacks
639.1 LEE/P (Browse shelf) 1 Available 82094
Books Books Central Library
General Stacks
639.1 LEE/P (Browse shelf) 2 Available 89528
Books Books Central Library
General Stacks
639.1 LEE/P (Browse shelf) 3 Available 89529

Includes index

82094 RS395.00

89528

89529

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