| 000 -LEADER |
|---|
| fixed length control field |
00792cam a2200277ua 4500 |
| 005 - DATE & TIME |
|---|
| control field |
20171214165843.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130715s2011 a g b000 u eng u |
| 020 ## - ISBN |
|---|
| Price |
RS395.00 (pbk) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
Central Library |
| 041 1# - Language |
|---|
| Language |
|
| -- |
NULL |
| 082 14 - DDC NUMBER |
|---|
| Classification number |
658.827 |
| Book Number |
HAL/D |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Halve, Anand. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Darwin`s brands : adapting for success / |
| STMT |
Anand Halve. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
/ |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London : |
| Name of publisher, distributor, etc |
Sage Publications , |
| Date of publication, distribution, etc |
2011. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Pages |
xvii, 168p. : |
| Other Details |
figure ; |
| Dimension |
24cm |
| 653 #0 - Subject |
|---|
| Subject |
BRAND NAME PRODUCTS-INDIA |
| 653 #0 - Subject |
|---|
| Subject |
BRANDING (MARKETING)-INDIA |
| 653 #0 - Subject |
|---|
| Subject |
CONSUMER`S PREFERENCES-INDIA |
| 653 #0 - Subject |
|---|
| Subject |
INDIA-ECONOMIC CONDITION-1991 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| 250 ## - EDITION STATEMENT |
|---|
| -- |
. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| -- |
Access to online course materials . |
| 365 ## - |
|---|
| -- |
RS395.00 |
| 541 ## - |
|---|
| -- |
102615 |
| -- |
RS395.00 |
| 541 ## - |
|---|
| -- |
102616 |
