000 -LEADER |
fixed length control field |
00743cam a2200253ua 4500 |
005 - DATE & TIME |
control field |
20171214165834.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130701s005, a g b000 u eng u |
020 ## - ISBN |
International Standard Book Number |
9789350970959 |
Price |
RS450.00 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
Central Library |
041 1# - Language |
Language |
|
-- |
NULL |
082 14 - DDC NUMBER |
Classification number |
658.8342 |
Book Number |
NAI/C |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Nair, Suja R.. |
245 10 - TITLE STATEMENT |
Title |
Consumer behaviour and marketing research (text and cases) / |
STMT |
Suja R. Nair. |
250 ## - EDITION STATEMENT |
Edition statement |
/ |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Mumbai : |
Name of publisher, distributor, etc |
Himalaya Publishing House , |
Date of publication, distribution, etc |
2005, rep. 2013. |
300 ## - PHYSICAL DESCRIPTION |
Pages |
various pagination : |
Other Details |
tables, figures ; |
Dimension |
23cm . |
653 #0 - Subject |
Subject |
CONSUMER BEHAVIOUR |
653 #0 - Subject |
Subject |
MARKETING RESEARCH |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
250 ## - EDITION STATEMENT |
-- |
. |
365 ## - |
-- |
RS450.00 |
504 ## - |
-- |
includes bibliographical references |
541 ## - |
-- |
102037 |
-- |
RS450.00 |