Anderson, James C.
Business market management (B2B) : understanding, creating, and delivering value / by James c. Anderson...et.al. - 3rd ed. - Delhi : Pearson Education Asia , 2009. - xxii, 470p. : ill.; 24cm.
includes index.
9788131731635: Rs.599.00
MARKETING MANAGEMENT
BUSINESS MANAGEMENT
BUSINESS MARKET MANAGEMENT
658.802 / AND/B
Business market management (B2B) : understanding, creating, and delivering value / by James c. Anderson...et.al. - 3rd ed. - Delhi : Pearson Education Asia , 2009. - xxii, 470p. : ill.; 24cm.
includes index.
9788131731635: Rs.599.00
MARKETING MANAGEMENT
BUSINESS MANAGEMENT
BUSINESS MARKET MANAGEMENT
658.802 / AND/B