Solomon, Michael R..
Consumer behavior : buying, having, and being / Michael R Solomon. - 10th ed / . - New Delhi : PHI Learning , 2013. - xxiv,614p. : Ills.,figs., tables etc. ; 24cm. .
Includes index
9788120346987 RS725.00
CONSUMER BEHAVIOR
658.8342 / SOL/C
Consumer behavior : buying, having, and being / Michael R Solomon. - 10th ed / . - New Delhi : PHI Learning , 2013. - xxiv,614p. : Ills.,figs., tables etc. ; 24cm. .
Includes index
9788120346987 RS725.00
CONSUMER BEHAVIOR
658.8342 / SOL/C