Crawford, Merle.
New products management / Merle Crawford,Anthony Di Benedetto. - 9th ed / . - New Delhi : Tata McGraw Hill Education , 2008. - xviii,558p. : ills. ; 22cm .
includes appendix and index
9780071332651 RS575.00
NEW PRODUCT MANAGEMENT PRODUCT MANAGEMENT
658.575 / CRA/N
New products management / Merle Crawford,Anthony Di Benedetto. - 9th ed / . - New Delhi : Tata McGraw Hill Education , 2008. - xviii,558p. : ills. ; 22cm .
includes appendix and index
9780071332651 RS575.00
NEW PRODUCT MANAGEMENT PRODUCT MANAGEMENT
658.575 / CRA/N