Central Library , Vidyasagar University

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Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Cateora, Philip R.

International marketing / by Philip R. Cateora, John L. Graham and Prashant Salwan. - 13th ed / . - New Delhi : Tata McGraw Hill Education , 2010. - 888p. : figures ; 26cm one CD .

Includes index

9780070666993 RS495.00

INTERNATIONAL MARKETING

382 / CAT/I

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