Wells, William.
Advertising : principles and practice / by William Wells, Sandra Moriarty and John Burnett. - 7th ed / . - New Delhi : Prentice Hall of India , 2007. - xxix,892p. : ills.,figs.,tables ; 27cm .
Includes bibliographical references, glossary and index
9788120333048 Rs. 425.00
ADVERTISING
659.1 / WEL/A
Advertising : principles and practice / by William Wells, Sandra Moriarty and John Burnett. - 7th ed / . - New Delhi : Prentice Hall of India , 2007. - xxix,892p. : ills.,figs.,tables ; 27cm .
Includes bibliographical references, glossary and index
9788120333048 Rs. 425.00
ADVERTISING
659.1 / WEL/A