Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Wells, William.

Advertising : principles and practice / by William Wells, Sandra Moriarty and John Burnett. - 7th ed / . - New Delhi : Prentice Hall of India , 2007. - xxix,892p. : ills.,figs.,tables ; 27cm .

Includes bibliographical references, glossary and index

9788120333048 Rs. 425.00

ADVERTISING

659.1 / WEL/A

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