Central Library , Vidyasagar University

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Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Cohen, william A .

The practice of marketing management : analysis ,planning , and implementation / william A . Cohen. - New York : Macmillan Publishing , 1988. - x, 695p : Tables, charts ; 26cm .

Includes subject index

0023231505 NULL

MANAGEMENT

658.8 / COH/P

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