Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Ramaswamy, V S.

Marketing management : planning, implementation and control / V S Ramaswamy and S Namakumari. - 3rd ed / . - London : Macmillan , 2002. - xxxv,748p. : ills.,tables ; 24cm .

Includes bibliographical references and index

9780333937198 RS375.00

MARKETING MANAGEMENT

658.8 / RAM/M

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