Aaker, David A.
Strategic market management / David A Aaker. - 5th ed / . - NewJersey : John Wiley & Sons , 2000. - xiv,330p. : ills.,tables ; 22cm .
Includes appendix and index
USD5.95 (Pb)
MARKETING MANAGEMENT
658.8 / AAK/S
Strategic market management / David A Aaker. - 5th ed / . - NewJersey : John Wiley & Sons , 2000. - xiv,330p. : ills.,tables ; 22cm .
Includes appendix and index
USD5.95 (Pb)
MARKETING MANAGEMENT
658.8 / AAK/S